Successor to Rasmus Reuter
Amaury de Bourmont becomes new Head of Germany at Groupe PSA
Amaury de Bourmont (54), currently Managing Director for the Citroën and DS Automobiles brands in France, will take over responsibility for Groupe PSA's German business on September 1.
He succeeds Rasmus Reuter (52), who has held this position since February 2018. Reuter will take on a new management role within the company. As Managing Director of the German sales company of Groupe PSA, de Bourmont will be responsible for the business of the Peugeot, Citroën, DS Automobiles and Opel brands in Germany. He has already spent ten years of his career in Germany and speaks fluent German.
"I would like to thank Rasmus Reuter for his achievements over the past two and a half years," says Maxime Picat, Executive Vice President Europe of Groupe PSA. "Under his leadership, we have set an important course and are now well positioned in one of our largest markets. I look forward to continuing to work very closely with Amaury de Bourmont and am convinced that we will grow profitably with our four strong brands in Germany in the future."
Amaury de Bourmont has almost 30 years of experience in the automotive industry. He holds a degree from the ISG business school and an MBA in Sales & Marketing from INSEAD. He has held various management positions in sales at Groupe PSA since 1992. Between 1999 and 2009, de Bourmont worked in Mannheim and Saarbrücken, including as head of the PSA branches there. In 2009, he moved to Switzerland as Managing Director for the Peugeot brand before taking on the position of European Sales Director for the lion brand in 2012. Since 2015, he has been responsible for the financial performance of the Citroën and DS Automobiles brands in France as Managing Director.
Rasmus Reuter, who holds a degree in business administration, has been in charge of Groupe PSA's German business since February 2018. Previously, he was responsible for the Aftersales division of Opel and Vauxhall as Executive Director. He moved to the Aftersales division of GM Europe in 2005 and took over its management in 2011.










