New company name

Martin Schrüfer,

AR Racking continues to expand its presence in Germany

The rebranding as a GmbH and relocation of the German branch to Rüdesheim are intended to underpin the significant growth of the full-service provider for intralogistics solutions in Germany.

With the relocation of the office to a new branch in Rüdesheim in January 2020 and the founding of AR Racking Deutschland GmbH, AR Racking, a global specialist for integrated, complex intralogistics solutions headquartered in Bizkaia (Spain), strengthened its presence and sales network in Germany in mid-July 2020.

The formation of the company becomes legally valid upon entry in the commercial register. Iñaki Arriola was appointed Managing Director of AR Racking Deutschland GmbH with the signing of the shareholder agreement. The qualified engineer has more than 30 years of experience in management positions at various industrial companies and system integrators in intralogistics and has been successfully working in a similar role at the AR Storage Solutions Racking Division since 2011.

At the same time as relocating its headquarters in Germany, the company added a technical team to its local sales team at the beginning of 2020 as part of its planned expansion strategy.

Jörg Buschmann (pictured) has been appointed Sales Manager for the D-A-CH region, which is managed from Rüdesheim, as Commercial Manager - German Business Unit. Roland Fischer completes the sales team as Key Account Manager. As part of the personnel expansion, the two will be supported by Rainer Göttel, Technical Director, as well as Project Manager Stefan Lang and Project Engineer Kevin Lind, who each contribute professional experience and industry knowledge in the field of intralogistics and warehouse technology. The team in Germany will work in coordination with Laura Garrido, Country Manager DACH & Netherlands, and Roseta Fischer, Sales Department, at the headquarters in Spain."

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This step promotes the continuous growth of AR Racking in Germany and the entire D-A-CH region," emphasizes Iñaki Arriola. "With the expansion of our human resources, we can now respond even faster to customer requirements with our individually tailored, personal service. This will further reinforce AR Racking's fundamental values of certified quality and short, reliable delivery times," says Iñaki Arriola.

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