On behalf of Focus Money magazine, the IMWF conducted the "Price Winner 2020" study for around 23,000 brands and companies in Germany. trans-o-flex scored 85.1 out of 100 points and was awarded a silver rating for its price-performance ratio. No logistics service provider was awarded gold. Only three other logistics service providers received between 85 and 89 points. Eleven other logistics service providers that scored less than 80 points were awarded bronze.

For the study, which aims to show how good the price-performance ratio of brands and companies is, a total of 102 companies were assessed in the logistics company category. These included manufacturers of intralogistics solutions such as SSI Schäfer and Kardex Germany, which were the only companies to achieve more than 90 points. The study is based on a methodology known as social listening. Between July 1, 2019 and May 31, 2020, texts were searched for on the internet and social networks according to defined criteria and filtered based on three basic questions: Which brand or company is mentioned (entity matching)? What is the tone of the text (sentiment matching)? Which topic is discussed (event type matching)? A good 67 million mentions from 438 million sources were assigned to the 23,000 brands and companies and evaluated. "Due to the amount of data collected and its transparent analysis alone, this study must be rated very highly in terms of its informative value and independence," says Wolfgang P. Albeck, CEO of trans-o-flex. "We are therefore all the more delighted to be among the four best logistics service providers in Germany as a medium-sized company."

To calculate the ranking, the tonality balance and the reach are determined for each company and each event type. The tonality balance is the difference between positive and negative mentions divided by the total number of mentions. For the reach, the number of total mentions is set in relation to the mean value for the sector. The two values are then added together to give an initial score. The greater the reach of a company, the greater the impact of the tonality, i.e. whether the communication is predominantly positive or negative. The score of each event type weighted in this way is then combined into an overall score for each company and standardized for the entire industry. The best company with 100 points forms the benchmark for the industry, while the other competitors are ranked according to their score.