Milestone

Martin Schrüfer,

Full acceptance for all IPP pallets at Norma

Since February 1st, the food discounter Norma has had full acceptance for IPP load carriers - including the IPP quarter pallet, which won the German Packaging Award.

IPP Managing Director Stefan Herbergs is also pleased about the full acceptance at Norma. © IPP

Norma has been operating a Europe-wide network of over 1450 supermarkets and 15 logistics centers throughout Germany, France, Austria and the Czech Republic for more than 50 years. Numerous food producers have been relying on IPP load carriers for many years. With its leading pooling solutions and, above all, the positive experiences of its customers, IPP has made a name for itself on the market, which has also prompted Norma, among others, to enter into a cooperation.

Stefan Herbergs, Managing Director of IPP: "We are very proud of the trust placed in us by Norma. And we look forward to a successful collaboration and to seeing even more goods on our IPP pallets in retail stores in the future." Herbergs sees Norma's decision as confirmation of his observations that the market is developing in the direction of closed pool solutions. IPP has thus further expanded its business: All German food retailers now receive goods on IPP pallets.

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