Winner 2018
Design + finishing
EBERL PRINT PREMIUM SOAP PACKAGING
The aim was to create a customer gift that functions as a marketing tool and presents the manufacturer's expertise to the agency and end customer.
The three elements of the packaging, which are clearly differentiated from each other visually, form a unit in their feel and a cardboard hinge. The recipient can leaf through them and discover two individually produced bars of soap and a fanfold booklet with the story behind them. Using magnets and a personalized banderole, the packaging is held together in its cube shape and has a second use as an attractive decorative object.
The judges were impressed by the feel, design and overall concept, which arouses interest in exploration and discovery.
Submitter: EBERL PRINT GmbH