Airfreight
New online offer for standard freight from Lufthansa Cargo
Frankfurt/M., 22.07.2016 - From September 2016, "td.Basic" will be a new online offer for standard airfreight in Lufthansa Cargo's program. This is made possible by simpler processes in the background, the exclusive booking option via the cargo airline's online channels and a slightly longer term. This makes the Lufthansa subsidiary's new basic product suitable for all shipments that can be in transit for an average of three days longer than with the familiar standard product "td.Pro", which will continue to be offered.
"We are now adding a price offensive to our long-standing quality offensive. From September, our customers will also be able to benefit from Lufthansa quality for particularly price-sensitive freight. With the innovative Basic offer, we are broadening our product range and are on course for growth in the standard freight segment," says Dr. Alexis von Hoensbroech, Lufthansa Cargo's Chief Product and Sales Officer. "Our new online offer underlines the fact that Lufthansa Cargo remains a pioneer when it comes to developing innovative products."
The new online product "td.Basic" will complement the standard "td.Pro" and express "td.Flash" services at Frachtkranich. "We are giving our customers even more influence over the speed and price of our transport services," says von Hoensbroech. The new product contributes to the company's new "CARGO eVOLUTION" strategy, which Lufthansa Cargo intends to use to drive forward digitalization and become the world's number one for air freight services. The new "td.Basic" product will be available for booking via all Lufthansa Cargo online channels from September 2016. red
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